Created at the end of the ’80ies, MARPE, Master in European Public Relations, moved into a Network of EU partners: since Spring 2015, a new idea has been thoroughly analysed to become an Erasmus+ project focusing on public diplomacy and beyond.
The French, Portuguese and Belgian colleagues have published the results of their findings linking public diplomacy to digital tools showing that the top-down approach can be reinforced by a bottom-up perspective. New dimensions identified beside public diplomacy have been presented at the EUPRERA congresses in Oslo and Groningen where colleagues from all continents have added their insights.
Having as symbol a Phoenix, the Marpe Network welcomes colleagues who are likely to reinforce the undeniable potential of this concept – well-known in the USA, still rather unknown in Europe.
Just back from a great conference in Lisbon on Strategic Communication and Public Diplomacy, the team is already working on the the next step: the application as Eramus+!
More about this project
led by Anne-Marie Cotton,
Arteveldehogeschool University College, Belgium